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Apr. 01, 2013

How to Get 6,000 People to Talk Science

by Ira Flatow

Click to enlarge images
It's an amazing feat, accomplished by Lawrence Krauss: getting 3,000 people to show up on Friday and Saturday nights to hear scientists talk about the joy, reward, and challenges of what they do. What? They didn't have anything better to do? Certainly not. 
 
I was there, at Arizona State University in Phoenix, participating in a panel discussion about how to tell stories about science. On stage with Lawrence and me were: Tracy Day, Brian Greene, Neil deGrasse Tyson, Bill Nye, Richard Dawkins, and Neal Stephenson. 
 
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Part of the ASU Origins Project, the discussion was quite lively, and you should be able to see it online (link pending). Watch for the "smackdown" between Tyson and Greene, with Bill Nye joining the fun. 
 
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Movie star Cameron Diaz, who uses her stardom to advance informal science education, was also on hand for the Project to talk about her appearance in the upcoming film The Unbelievers. After she introduced herself to me and professed her love of Science Friday, I could do nothing less than to have our picture taken together. It's a tough job...somebody's got to do it. 
About Ira Flatow

Ira is the host and executive producer of Science Friday.

The views expressed are those of the author and are not necessarily those of Science Friday.
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Code:
line 1: package tmpevalpackage;
line 2: sub doEval { 
line 3: 	my($parent);
line 4: 	
line 5: 	if($LayoutManager::url_resolved_values{'SEGMENT.nickname'}) {
line 6: 		$parent = $LayoutManager::url_resolved_values{'SEGMENT.nickname'};
line 7: 	}
line 8: 	elsif($LayoutManager::url_resolved_values{'VIDEO.nickname'}) {
line 9: 		$parent = $LayoutManager::url_resolved_values{'VIDEO.nickname'};
line 10: 	}
line 11: 	elsif($LayoutManager::url_resolved_values{'DOCUMENT.nickname'}) {
line 12: 		$parent = $LayoutManager::url_resolved_values{'DOCUMENT.nickname'}
line 13: 	}
line 14: 	
line 15: 	if($parent) {
line 16: 		my(@books) = &Database::SelectClause('BOOK',"parent = $parent");
line 17: 		if(!@books) {
line 18: 			$parent = '';
line 19: 		}
line 20: 	}
line 21: 	
line 22: 	if(!$parent) {
line 23: 		my(@sel) = &Database::SelectClause('GLOBAL','record all ""');
line 24: 		if(@sel) {
line 25: 			$parent = 'GLOBAL.' . $sel[0];
line 26: 		}
line 27: 			$main::ENV{'reading_header'} = "FEATURED READING";
line 28: 	}
line 29: 	
line 30: 	 = '';
line 31: 	
line 32: 	if($parent) {
line 33: 		my(@books) = &Database::SelectClause('BOOK',"parent = $parent");
line 34: 		0 = 0;
line 35: 		my $dots;
line 36: 		foreach(@books) {
line 37: 			my(%data);
line 38: 			&Database::GetRow($_,'BOOK',\%data);
line 39: 			my($status,$title,$author,$url,$image,$width,$height) = &SciFri::Schema::getAmazonItem($data{'isbn'});
line 40: 			if($data{'title'}) {
line 41: 				$title = $data{'title'};
line 42: 			}
line 43: 			if($data{'author'}) {
line 44: 				$author = $data{'author'};
line 45: 			}
line 46: 			if($status eq 'ok') {
line 47: 				 .= "<div class=\"box-2x1-item box-slide\" data-href=\"$url\">";
line 48: 				 .= "	<div class=\"box-2x1-item-photo\">";
line 49: 				 .= "		<div class=\"image-wrapper\" data-jsclass=\"imageWrapper\" data-align=\"right\">";
line 50: 				 .= "			<img src=\"$image\" data-width=\"$width\" data-height=\"$height\">";
line 51: 				 .= "		</div>";
line 52: 				 .= "	</div>";
line 53: 				 .= "	<h4>$title</h4>";
line 54: 				if($author) {
line 55: 					 .= "	<p>by $author</p>";
line 56: 				}
line 57: 				 .= "	<div class=\"box-2x1-more-button\"><a href=\"$url\"><img src=\"/images/v1/icon_text_more_white.png\" width=47 height=15 border=0></a></div>";
line 58: 				 .= "</div>";
line 59: 				++0;
line 60: 			}
line 61: 		}
line 62: 	}
line 63: 	if($parent eq "GLOBAL.1") { $main::ENV{'reading_header'} = "FEATURED READING"; }
line 64: 	else { $main::ENV{'reading_header'} = "RELATED READING"; }
line 65:  };
line 66: &doEval();
line 67: 1;

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